HEBS National Championship
The Nationals
Secaucus · New Jersey · 2027
- Location: Meadowlands Convention Center · 355 Plaza Dr, Secaucus, NJ
Saturday
May 1, 2027
Yacht Party
Sunday
May 2, 2027
National Elimination Rounds
Monday
May 3, 2027
HEBS Crown Championship Finals
Lagos Invitation for Crown Champions
HEBS National Championship
Event Overview
Location
Meadowlands Convention Center Secaucus, NJ
Dates
May 1–3, 2027
Who Qualifies
Top 3 Regional
Divisions
All 10
National Division Prizes
1st Place
National Division Champion
$3,000
2nd Place
Trophy included
$1,500
3rd Place
Trophy included
$500
Crown Champions → HEBS Lagos
Division Champions advance to the international stage
Only competitors who qualify regionally may compete at HEBS Nationals.
Disqualification
General Disqualifications
Day One
Saturday, May 1
2027
Champions Welcome Yacht Party
- Exclusive to qualified regional competitors
- VIP access — included with all regional placements
- Networking with fellow champions from all 9 cities
- Meet sponsors, judges, and HEBS industry panel
🎉 VIP Competitors & Guests Only
Day Two
Sunday, May 2
2027
National Elimination Rounds
All 10 divisions compete in the official National Elimination Rounds. Only the top finishers in each division advance to the Grand Championship Finals on Monday.
- All 10 official HEBS divisions compete
- Only qualified regional competitors may participate
- 100-point HEBS judging system — certified judges
- National Division prizes awarded: $3,000 / $1,500 / $500
- Division champions advance to Crown Finals (Day 3)
⚔️ National Division Prizes Awarded
Day Three
Monday, May 3
2027
HEBS Crown Championship Finals
- Only Day 2 division champions compete
- $5,000 cash prize per division Crown Champion
- Official HEBS Championship Belt awarded
- Championship Trophy & Crown Ceremony recognition
- Crown Champions receive HEBS Lagos invitation
👑 Crown Champions Crowned — Lagos Bound
01
Regional Tour | 01–09
Feb–Apr 2027
02
HEBS Nationals | NJ
May 1–3, 2027
03
Crown Finals
May 3, 2027
04
HEBS Lagos
Oct 2027
Official Venue
Meadowlands Convention Center
The HEBS National Championship takes place at the Meadowlands Convention Center in Secaucus, New Jersey — a world-class facility in the heart of the New York metropolitan area, easily accessible from all major airports and transit routes.
Address
355 Plaza Dr, Secaucus, NJ
Championship Dates
Saturday–Monday, May 1–3, 2027
Getting There
Near NYC — accessible by NJ Transit & major airports
Hotel
Flights & hotel included for all qualified Top 3 regional finishers
Flights & Hotel Included
For All Top 3 Regional Finishers
Earn Your Spot
How to Qualify for Nationals
01
Compete at a Regional Tour Stop
Apply and compete at one of the 9 Road to HEBS™ regional tour stops across the United States — from Atlanta in February to Philadelphia in April 2027. Enter one or more of the 10 official divisions.
- Feb 21 – Apr 18, 2027
02
Finish in the Top 3 in Your Division
The top 3 finishers in each division at every regional event qualify for the HEBS National Championship. 1st, 2nd, and 3rd place all receive flights, hotel, and VIP access to the Champions Welcome Party.
- Top 3 per Division Advance
03
Travel to Secaucus for the Championship
Once qualified, your flights and hotel are covered. Arrive in Secaucus, New Jersey for the championship weekend — beginning with the Champions Welcome Party on Saturday, May 1st.
- All Expenses Covered
More Than Competition
The Full Championship Experience
Champions Yacht Party
Saturday night before the competition — all qualified competitors, VIP guests, and sponsors celebrate together at the official HEBS Champions Welcome Party. An exclusive event for those who earned their spot.
Crown Ceremony
Monday's Crown Championship Finals conclude with the official HEBS Crown Ceremony — where each division's Crown Champion receives their belt, trophy, and formal recognition on the championship stage.
Education & Masterclasses
Alongside the competition, the HEBS National Championship features professional masterclasses led by master braiders, barber educators, celebrity stylists, and beauty industry entrepreneurs.
Industry Panel
Respected beauty educators and industry leaders participate in panel discussions and educational sessions — giving attendees direct access to experience, knowledge, and insights from the top of the profession.
Media & Coverage
The HEBS National Championship is documented across photo, video, and social media. Champions receive dedicated coverage, highlight features, and their work is showcased through official HEBS channels.
Road to Lagos
Crown Champions earn their invitation to HEBS Lagos — October 2027. The international stage in Lagos, Nigeria connects US champions with global beauty professionals for the worldwide championship finale.
Founding Season Sponsors · 2027
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